CASE STUDY
$188 → $46 average cost per onboarding
$188
$46
Cost per acquistion, before and after Cabin
Challenge
Existing creative averaged $188 per onboarding
Budget spread thin across average-performing ads
Solution
Introduced new creative concepts from market research
Shifted spend toward winners, paused weak performers
Accelerated top creatives with faster delivery
The Cabin Creative Loop
Existing creative avg.
New creative avg.